Making a podcast is an easy process, but it can be difficult to make a podcast that people want to listen to. That’s because the best podcasts out there are ones that people can trust and relate to.

The best way for businesses to make a podcast that people will enjoy is to create a podcast that actually solves problems. Solving problems also has the added benefit of keeping you in touch with your existing customers on a regular basis.

Voice is the essential element in podcasting that can either make or break your show. Don’t waste your time fumbling to figure out what works.

Read this guide to get real-world advice on how to sound like a professional podcaster, even if you’ve never done it before.

Assume you are ready to record your podcast. You have a good microphone and pop filter in place, but how can you make sure the quality is decent? Here are the top 5 tips you can follow to sound better on your podcast.

1.  Just be natural

When you’re first starting out, you may find it weird to talk to a microphone. You may feel self-conscious and your speech may sound stilted and forced. The end result is that you’ll sound like a robot. If you want to avoid sounding like one, act natural as possible by conversing with friends!

2.  Talk to one person

Another thing you can do to sound better on your podcast is to talk like you’re speaking to only one person. If you’re recording your show all by yourself, then pretend that the microphone is your friend.

People use personas for multiple reasons. One of the most common is to remember what your user wants and needs. Personas can help you stay on track when you’re working with a team, too. If everyone has an idea of who your users are, they’ll be more careful to build something that fulfills their needs.

3.  Allow spontaneity

Even if you’re following a script, leave room for spontaneity. You can insert some random ad-libs if they make sense. You can laugh at some funny parts and admonish yourself if you find yourself rambling on and on about nothing in particular.If you’re recording your podcast in a studio, it’s not uncommon to have an engineer with you. He or she will be able to adjust the volume of your voice if it’s too loud or too soft.

4.  Smile

You don’t need to sound so serious on your podcast. People can tell when you’re laughing and when you’re not. Put a mirror on your table and look at yourself when you speak into the microphone. If you catch yourself frowning, pause for a bit, and get that smile back in there!

5.  Forget the script

Scripts are useful to help you create a podcast, but they can be quite restrictive. Your script will probably outline the content of your podcast, but sometimes, it may need to be changed. Just go with the flow and do what feels right. You can always remove parts of your audio if you decide that they don’t add any value to your podcast.

Need help editing your podcast?

We offer Podcast Editing Services where we do the work for you and one-on-one Podcast Coaching where we can answer your questions and consult on your podcast strategy.

We love podcasts, and we like seeing new podcasters getting their recordings out to the world. If you need a little help, contact us— we’ll get back with you and make sure you make a podcast you’re proud of.